CI AT A GLANCE
Craig Gunther
Senior Director, Regional Sales
First up is the award-winning LG Cinebeam projector. This Ultra-Short Throw projector was recognized at the last Projector Shootout hosted by fellow CI’er Value Electronics. You may be questioning whether UST projectors are an opportunity for CI—I challenge you to open up your mind; just like our feature on home office makeovers, this is an opportunity to remain in your client’s home.
Speaking of opening up your mind, if you don’t know about Posé and StanbyME then definitely read through this edition carefully. These products are surprisingly cool and definitely have momentum behind them. Although not core to a custom home theater or patio, both are something unique that you can sell.
And regardless of whether your team made it to the Final Four, Elite Eight, Sweet Sixteen, First Four or even the Big Dance at all, there is no denying that LG had a big presence during March Madness. Maybe something to make your clients comfortable in making LG OLED part of their project.
Please be sure to note the upcoming events, as the industry’s top trade associations and world class distributors are hosting annual meetings and trainings—LG will be at each one, ready and eager to talk to you about our products!
Best,
Craig Gunther
Senior Director, Regional Sales
craig.gunther@lge.com
product spotlight
Color, clarity, and convenience unite in this projector. Our 2nd Generation 3-Channel Laser includes a separate light source for red, green, and blue for a vivid picture with brighter color expression than the predecessor2, and Real 4K detail brings movies, shows, and games to life. Plus, a 0.19 Ultra-Short Throw Ratio transforms the smallest rooms into a cinema, even when placed mere inches from the wall. No matter what space your customers choose for their home theater, the HU915QB exceeds expectations.
This entertainment marvel delivers radiant and immersive views. Brightness Optimizer II, Auto Brightness, and IRIS Mode work in unison to deliver the ideal picture settings based on ambient and on-screen lighting, while Adaptive Contrast ensures all scenes are crisp and vivid. And with 4/9/15 Point Warping, it’s easy to make vertical and horizontal picture adjustments for flawless visuals with less distortion from virtually any angle.
Of course, true immersion engages all the senses. This CineBeam projector features a surround-sound experience with 2.2 Ch 40W Sound and Bluetooth Surround, allowing your customers to hear the action from all sides and feel like they’re in a true theater.
Whether customers are binging the latest series or conquering the year’s top AAA game, the CineBeam HU915QB paves their way for a top-notch experience. Netflix, YouTube, Apple TV+, and other streaming platforms are easy to access on webOS 6.03. Viewers can also cast directly from their Apple or Android devices with Apple AirPlay 2, HomeKit compatibility4, and Screenshare5. And with Expanded Ports (including multiple HDMI and USB ports plus a LAN port), it's easier than ever to connect gaming consoles, sound bars, and laptops to the HU915QB.
Amazingly, this projector’s benefits don’t stop there: it offers a suite of CI-ready features for fast and seamless home integrations, making your job easier and more profitable. So, the next time your customers want an all-around entertainment winner, look no further than the CineBeam HU915QB.
NCAA
It may be too soon to joke after an epic bracket-busting NCAA basketball tournament, but UConn wasn’t the only Blue Blood in attendance at the Men's Final Four in Houston. LG showed up in a big way and brought their “A” game throughout the weekend. As a partner of the NCAA Men’s and Women’s Final Four (aka March Madness®), LG was a prominent player at Fan Fest, courtside and in TV commercials during the Final Four. Fans were able to see LG OLED and learn of the features that make it the consistently top-rated TV technology. And the brand placements leave no doubt that LG is the G.O.A.T. when it comes to delivering this all-time consumer TV experience. When you can’t get to the game, an LG OLED can deliver an in-home experience you’ll never forget.
* NCAA, March Madness, Men’s Final Four, and Women’s Final Four are trademarks of the National Collegiate Athletic Association.
LG LIFESTYLE
When your customers want an art piece as much as an entertainment center, introduce them to the LG Posé. This OLED TV features rounded edges and a textile finish that instantly adds serious style to any room. A clever back with a hidden media shelf creates a sleek, minimalistic look with no cables or accessories in sight, and a unique Art Gallery function makes it easy to display gorgeous pieces of digital artwork that transform this television into a rotating gallery. Of course, as an LG OLED product, the Posé also features our award-winning self-lit pixels and α9 Gen5 AI Processor 4K, making it the ultimate in form meets function.
Another LG Lifestyle offering, the LG StanbyME unites an eye-catching design with unmatched flexibility. Customers with more niche needs can blur the line between television and tablet with a built-in battery and 5-wheel design, letting them work or play wherever they want. Use the StanbyME in the office for a productive workday, then roll it into the den for a cozy movie night. Complete with a touch screen, easy connectivity, plus customizable rotation, swivel, and tilt, the StanByME is as versatile as your customers.
When your clients are looking for an avant-garde home integration, LG Lifestyle products like the Posé and the StanbyME are sure to impress.
Events
TRAINING & INCENTIVES
TECH TALK & TIPS
Craig Gunther
Senior Director, Regional Sales
Craig heads up the LG HE regional business which includes regional retail, distribution, with a particular focus on CI.
craig.gunther@lge.com
Joe Colombo
Technical Manager, CI
Joe manages the CI portal on Reach LG and is also responsible for partnership development within the CI channel. He provides technical support to dealers who are experiencing issues in the field with integrating our TV lineup within their projects.
joe.colombo@lge.com
Our CI Specialists are here for you, offering technical supports to dealers who are experiencing issues in the field with integrating our TV lineup within their projects. They are also product specialists who provide products and training support to our CI Dealer and Distributor partners. Reach out to the Account Manager per your location.
